Arts Division
Commercial & Entertainment Arts Department
The Graphic Design - Level 2 -– Marketing Certificate of Achievement builds on the foundational skills from Level I and prepares students for careers in visual communication, advertising, and marketing design. Students gain technical and creative skills in campaign design, branding, advertising strategies, and motion graphics. Coursework reflects industry standards and provides students with the ability to design across media platforms, from print to social and digital channels. Graduates of this program are prepared for employment in advertising agencies, design studios, marketing firms, or freelance practice.
Required courses
Course List
| Course Prefix |
Course Name |
Units |
| 18 |
| |
| 18-20 |
| Total Units | 36-38 |
Course List
| Course Prefix |
Course Name |
Units |
| ARTC 90 | Digital Drawing for Commercial Art | 3 |
| or ARTD 20 | Design: Two-Dimensional |
| ARTC 100 | Fundamentals of Graphic Design | 3 |
| ARTC 120 | Print Design and Advertising | 3 |
| ARTC 140 | Vector Design and Illustration | 3 |
| ARTC 160 | Typography | 3 |
| PHOT 58 | Photography and Video Social Media Marketing | 3 |
| |
| ARTC 200 | UI/UX and Web Design | 3 |
| ARTC 210 | Corporate Identity and Branding | 3 |
| ARTC 286 | Portfolio Preparation | 2 |
| ARTC 290 | Portfolio | 3 |
| ARTC 298 | Work Experience in Studio13 | 1-3 |
| or ARTC 299 | Work Experience in Graphic Design |
| BUSM 20 | Principles of Business | 3 |
| BUSS 36 | Principles of Marketing | 3 |
| Total Units | 36-38 |
Program Learning Outcomes
Review Student Learning Outcomes (SLOs) for this program.
