Fashion Merchandising, AS
The A.S. Degree in Fashion Merchandising is designed to prepare students for entry-level careers in the apparel industry in Southern California. This A.S. program also offers students courses specializing in apparel retailing, advertising, textiles, and visual communications.
The courses emphasize the business of fashion, wholesale merchandise planning, and apparel branding targeting specific markets. Upon completion of the program, students will be able to develop marketing strategies, create promotional campaigns, understand the buying process, and analyze retail businesses. Entry-level employment opportunities available after completion of this program may include retail sales, small store merchandising and showroom assisting.
This degree requires the completion of General Education coursework plus the following:
|Course Prefix||Course Name||Units|
|FASH 8||Introduction to Fashion||3|
|FASH 10||Clothing Construction I||3|
|FASH 14||Dress, Culture, and Identity||3|
|FASH 25||Fashion Digital Illustration and Design||3|
|FASH 59||Fashion Retailing||3|
|FASH 62||Retail Buying and Merchandising||4|
|FASH 63||Fashion Promotion||3|
|Choose one of the following:||3|
|Fashion Retailing and Production Technologies|
|Visual Merchandising Display|
Program Learning Outcomes
Upon successful completion of this program, a student will be able to:
- Analyze the marketing and promotional techniques of fashion and apparel companies.
- Demonstrate their understanding of the fashion industry trend research process.
Review Student Learning Outcomes (SLOs) for this program.