Marketing Management (AS Degree S0510)

Business Division
Degree S0510

This program is intended to prepare students for employment following graduation. Students wishing a bachelor’s degree (transfer program) should consult with a counselor or advisor to discuss transferability of courses.

This degree requires the completion of General Education coursework plus the following:

Required Courses

Course Prefix Course Name Units
BUSA 7Principles of Accounting - Financial5
or BUSA 72 Bookkeeping - Accounting
BUSM 20Principles of Business3
BUSM 61Business Organization and Management3
BUSO 25Business Communications3
BUSS 35Professional Selling3
BUSS 36Principles of Marketing3
BUSS 85Special Issues in Marketing2
CISB 15Microcomputer Applications3.5
Choose one course from the following:3
Principles of Economics - Macroeconomics
Principles of Economics - Macroeconomics - Honors
Principles of Economics - Microeconomics
Principles of Economics - Microeconomics - Honors
Applied Business Statistics
Human Relations in Business
Business English
Total Units28.5

Business Administration Website


Program Learning Outcomes

Upon successful completion of this program, a student will be able to:

  • Develop a working knowledge of marketing terminology.
  • List and explain the foundations upon which business is built and the economic challenges facing the United States.
  • List the characteristics of a successful salesperson.

Review Student Learning Outcomes (SLOs) for this program.

Looking for guidance? A counselor can help.This Guided Pathways for Success (GPS) is a suggested sequence of coursework needed for program completion. It is not an official educational plan. Schedule an appointment with a counselor or advisor as soon as possible to create an individualized Mountie Academic Plan (MAP) specific to your goals and needs.

Plan of Study Grid
Fall Term 1Units
BUSS 35 Professional Selling 3
BUSS 36 Principles of Marketing 3
ENGL 1A Freshman Composition 4
CISB 15 Microcomputer Applications 3.5
Winter Term 1
BUSM 20 Principles of Business 3
Spring Term 1
BUSO 25 Business Communications 3
BUSS 85 Special Issues in Marketing 2
AA/S ARTS Area C-1 Arts Course 3
AA/S MATH Meet AA/AS Math Comptcy Req 3
AA/S KINES Phys Ed (KIN) Activity Course .5
Summer Term 1
SPCH 1A Public Speaking 4
Fall Term 2
BUSM 61 Business Organization and Management 3
AA/S HUM Area C-2 Humanities Course 3
Business: Management - Level 1 (Certificate E0525) 5
Submit petition:, Student Tab#45 5
Winter Term 2
AA/S BEHAV Area D-2 Elective Course 3
Spring Term 2
AA/S SCNCE Area B-1 or B-2 Science Course 3
AA/S USHIS Area D-1 Hist/Pol Sc Course 3
AA/S LIFE Area E Lifelong Undrstg Course 3
AA/S ELECT Degree Appl Course (Elective) 3
Marketing Management, AS S0510 0
Submit petition:, Student Tab#45 5
Additional courses BUSS 50 BUSS 79 for 9
Certificate: Marketing Management N0626 6
 Total Units53
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