Fashion Merchandising, AS

Business Division
Degree S1308

The A.S. Degree in Fashion Merchandising is designed to prepare students for entry-level careers in the apparel industry in Southern California. This A.S. program also offers students courses specializing in apparel retailing, advertising, textiles, and visual communications.
The courses emphasize the business of fashion, wholesale merchandise planning, and apparel branding targeting specific markets. Upon completion of the program, students will be able to develop marketing strategies, create promotional campaigns, understand the buying process, and analyze retail businesses. Entry-level employment opportunities available after completion of this program may include retail sales, small store merchandising and showroom assisting.

This degree requires the completion of General Education coursework plus the following:

Required Courses

Course Prefix Course Name Units
FASH 8Introduction to Fashion3
FASH 10Clothing Construction I3
FASH 15Aesthetic Design in Fashion3
FASH 17Textiles3
FASH 25Fashion Digital Illustration and Design3
FASH 59Fashion Retailing3
FASH 62Retail Buying and Merchandising3
FASH 63Fashion Promotion3
FASH 66Visual Merchandising Display3
Total Units27

Program Learning Outcomes

Upon successful completion of this program, a student will be able to:

  • Analyze the marketing and promotional techniques of fashion and apparel companies.
  • Demonstrate their understanding of the fashion industry trend research process.

    Review Student Learning Outcomes (SLOs) for this program.
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